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Designing the Perfect YouTube Channel Art

May 4, 2018 by dadofdivas Leave a Comment

Designing The Perfect YouTube Channel Art

YouTube is a very competitive platform. There are thousands of hopeful vloggers out there looking to find fame and fortune on YouTube, so making yourself stand out from the rest of the competition isn’t easy. Most of those who come across your channel will be visitors who are there to enjoy the video content that you produce. However, while getting people to your channel is one thing, encouraging them to stay around and become a long-term supporter is quite another.

Making good use of channel art is one of the simplest yet most effective things you can do to convert more visitors into long-term fans.

 

What is Channel Art?

When visitors arrive on your channel, you have a great deal of control of what they see in terms of the layout. You can add a custom color scheme, and even some custom images, to your channel’s page. With the right channel art in place, you can watch as your subscriber numbers skyrocket, with only minimal effort on your part.

Channel art is sometimes known as a cover. It is this that people will see first when they visit your channel’s YouTube page. The main choice you have to make here is whether you will use a banner that makes use of photography, or one that uses a logo or other artwork instead. There are a number of free YouTube banner creator services online which you can use to produce a high-quality banner.

Branding

You can think of your YouTube channel as being like a brand. As such, you want to make sure to promote it in a particular way. Namely, you want your channel art to be big and bold so that it draws the viewer’s eye and is memorable.

Another important consideration when treating your channel like a brand is that of consistency. A brand can only build and sustain a good reputation if it delivers consistent and reliable results. You should take steps to ensure that you have complete control over where your brand’s logo appears, you don’t want it adorning anything that you disapprove of.

Size Matters

This is perhaps the most important consideration when you are designing your channel art. If you don’t get your sizes and proportions right, all of your careful design work will go to waste. It is important to realize that your cover art might not display the same across all devices. The only way to be sure how it will look on any device is to open the page up on that device.

YouTube’s official guidelines recommend that you upload a single image of 2560 x 1440 pixels to be used across all devices, the minimum dimensions allowed are 2048 x 1152 pixels. The file size cannot be above 4 MB, so keep this in mind before you start throwing together a bunch of ultra high-resolution images to use.

The artwork you choose for your YouTube channel can make a significant difference to the number of visitors who go on to become subscribers and long-term viewers. Think of your YouTube channel as a brand and approach your artwork design as an exercise in promoting your brand.

Filed Under: product review Tagged With: art, artwork, graphic design, youtube

Creating Amazing Images With the Adobe Creative Cloud Photography Plan!

October 30, 2015 by dadofdivas Leave a Comment

adobe-creative-cloud
I have been compensated in the form of a Best Buy Gift Card and/or received the product/service at a reduced price or for free

As most of you know I have been a photographer for a long time. I cannot say that I am a professional photographer in any sense, however I take a lot of photos and I tend to think that I take good photographs too.

While I say this I have not been super advanced at trying to take my photography to the next level in creating images that are truly amazing like the ones that I see on many photographers sites, but I know that it is possible.

As I say this, I recently learned about the Adobe Creative Cloud Photography software which offer a 1-year subscription and encompasses Photoshop Creative Cloud and Lightroom Creative Cloud. This online based subscription allows you to connect up to two computers and gives you access to enhanced photo editing and convenience with the multi-screen capabilities provided by the Cloud.

The 1 year subscription to the Adobe Creative Cloud Photography software costs $119.99 annually which really is not much when you consider the power that is behind the overall software itself.

So what does the software let you do? Well some of the features include:

  • Perfect your Photography: From everyday edits to total transformations, the Creative Cloud plan lets you retouch and manipulate images in just about any way you can imagine.
  • Organize, Edit & Share images from Anywhere: On your computer, on the web, on your iPad and on your iPhone or Android device. And when you make an editor flag a favorite in one place, it’s automatically updated everywhere else through Adobe CreativeSync technology.
  • Showcase your Work: Organize images in web galleries or share them on your favorite social sites. Then use the Adobe Slate mobile app to craft visual stories and animated videos and the Adobe Voice mobile app to add your own voice for narration.

I have been trying out the software over the past few weeks and while some of the features take a little bit of experimentation, it was quite user friendly and the amount of adjustment that you can do to perfect or change an image was simply remarkable. I took the following image and changed it just slightly and you can see the drastic differences. I wish I had started using this so long ago and now I do not think I will ever go back to using raw images!

Lightroom-Adjustment

Lightroom-Adjustment

 

So I encourage you to take your best shot and make it even better with the Adobe Creative Cloud Photography plan as I did, you will not regret the investment!

 

 

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Filed Under: fatherhood, product review Tagged With: adobe, art, creative cloud, graphic design, photography, photos, product review

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