This is a sponsored post on behalf of Life of Dad and Kelley Blue Book. I have received compensation for this post; however, all opinions stated are my own.
I was lucky enough to have the pleasure to go to Southern California for a few days in July to meet some amazing people at Kelley Blue Book. As someone that has known Kelley Blue Book for years I was excited to learn more about how they run and how they come up with the amazing resources that they offer to all of us as consumers so that we can become new car smart.
I was a part of a great group of dads including:
- Andrew Bennett – Benspark
- John Willey – Daddy’s In Charge
- Brent Almond – Designer Daddy
- Colby Shipwash – Days of a Domestic Dad
- Don Jackson – Dad Spotlight & Daddy Newbie
- Chris Routly – Daddy Doctrines
- Eric Bennion – Diary Dad
- Mike Julianelle – Dad and Buried
- Nik Concretin – DadLabs
- James Zahn – The Rockfather
The trip was coordinated by Life of Dad and Kelley Blue Book and it gave us an amazing inside look into how Kelley Blue Book looks at vehicles as well as offering us the opportunity to drive the top five cars for dads as selected by Kelley Blue Book.
I remember growing up with Kelley Blue Book as a kid. I always loved cars, and enjoyed looking at values too. I would pick up a copy pof Kelley Blue Book and turn through it, marveling at all of the brands and vehicles and wondering how they came up with the numbers that I was seeing. Now I can say that I better understand and appreciate how this comes to be.
The People at Kelley Blue Book are committed to helping you, the consumer in making good decisions as it comes to car buying and selling. Too often you come into this process with too little data and when you walk into a dealer you walk in uninformed. Kelley Blue Book is here to give you all of the data and more to help you change this and to turn the tables on the relationship and they have been doing this for the past 90 years.
The first day that we were at this event we learned about the process that Kelley Blue Book employees go through to bring you the detail and information that they are known for. I was surprised at how thorough the process was and they spent a lot of time showing us and telling us about what they are looking for when it comes to their reviews. Kelley Blue Book looks at things that matter to me as a consumer and are not as worried about the “hottest” cars on the market as you might see on other sites. That being said, they not only test things out themselves, but they even get their families involved. I love this! Knowing this makes me even more prone to use Kelley Blue Book as my go to first resource.
We also learned about some of the car selling resources that they offer including a instant cash offer that you can use to bring into a dealer so that there is not as much haggling in the end!
Kelley Blue Book also uses a ton of very complicated data to come up with their valuations. The person that talked to us about this really knew his stuff and to be honest I could not do a good job at explaining all of the calculations that are used. Needless to say, they do an amazing job at using this data to look at the selling prices of other like vehicles as well as many other factors to give you a good idea of what a car is worth.
The second day of this trip was all about the top five cars for dads as specified by Kelley Blue Book. Kelley Blue Book looked at all vehicles and broke them down first into the top 16 family cars and then from there they picked their top five vehicles for dads. The vehicles that we drove included:
- 2016 Honda Civic
- 2016 Subaru Outback
- 2016 Chevrolet Tahoe
- 2016 Kia Optima
- 2016 Toyota Sienna
Kelley Blue Book created a number of driving routes for the day and my friend Andrew Bennett from Benspark and I spent the day together driving the routes together. Each of the vehicles have their positives and negatives and for me. I liked the agility of the Kia Optima, but also loved the space and technology of the Toyota Sienna. I appreciated the space and power of the Chevrolet Tahoe. One of the fun parts of the day was driving along the Pacific Ocean and to be honest I would have loved to have had more time doing this! I also loved driving through some of the winding back roads of southern California. I was particularly excited to drive the Chevrolet Tahoe which was the last vehicle of the day.
For us, we traded off with other drivers and the funny thing was that my co-host of the Dad Spotlight podcast, Don Jackson (AKA Daddy Newbie) and his friend David Guest of Life of Dad were so enamored by the Tahoe that they blew past the stop and ended up at least half way back to where we were going next and had to back track to where we were to bring us the vehicle. I the end Drew Bennett and I got to drive the vehicle and it was as fun of a drive as I would have thought it would be!
I have to say that I probably would still place the Toyota Sienna or the Chevrolet Tahoe at the top of my list. I do know that these are also at the top of the price range too. If I was looking at some of the lower priced options the Kia Optima was a very comfortable ride, just a bit smaller than I was used to.
As we were driving through the hectic driving along the pacific ocean as well as the rolling hills and winding roads surrounding Irvine, we got a good feel for these vehicles and got a better perspective for how the Kelley Blue Book staff considers their evaluations.
This was a wonderful trip and I left it much more informed and appreciative for all of the passion and the quality that Kelley Blue Book puts into their reviews and resources. If you have never used Kelley Blue Book before, you should!!!
Kelley Blue Book is the trusted resource for new and used car buyers/trusted resource to help people make the best possible buying decisions
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